our portfolio as a PDF file. Hosted by PDFcast.org.
Portfolio Corporate Communications and Media (IKuM) Online-PR
If you have any questions, just ask. Have fun!
Update: 28.10.2010
Thursday, October 28, 2010
Burping Nausea Flu Feeling
IKuM Portfolio Download
our portfolio as a PDF file. Hosted by PDFcast.org.
Portfolio Corporate Communications and Media (IKuM) Online-PR
If you have any questions, just ask. Have fun!
Update: 28.10.2010
our portfolio as a PDF file. Hosted by PDFcast.org.
Portfolio Corporate Communications and Media (IKuM) Online-PR
If you have any questions, just ask. Have fun!
Update: 28.10.2010
Thursday, October 14, 2010
Bully Beatdown Season 3
Friday, October 8, 2010
Changing Jeep Liberty Shocks
IKuM
Yes, I'm still alive. :) And yes, the blog is still alive. Prinzpiell anyway. That there was a long time no update was, among other things, that I had to see where it goes professionally. Well, I'm first arrived once.
Together with my colleagues Bastian Ewald and in cooperation with the Institute of Communication and Media (IKuM ) (including Prof. Dr. Thomas Pleil , focus on online PR), I'm going as a PR consultant try to focus on online communications. In addition to the advice your own customers, we act as sub-contractors for established agencies that provide additional support in the field of online search and social media communications. Through our close line to university, we remain even scientific research connected . These results are, of course, turn our practical work as consultants benefited. Cooperation with students, such as semester projects with customers is part of our portfolio. In addition, there are of course even more, a small part of our offer:
concept of online PR
The traditional corporate communication is increasingly supplemented by online PR or even replaced. For the purposes of the company, the possibilities and opportunities of online communication, analysis and develop an appropriate communication strategy. To clarify, for example, how far more static information to be provided, or whether they should participate in online dialogs (eg social networks) in each case makes sense. An optional workshop can also be created new in-house expertise in terms of online PR, so take advantage of existing potential to the full idea.
U ENVIRONMENT analysis on the Web
order to successfully communicate on the Web, must be developed, who is talking on where in the web about the relevant topics of a company. For this purpose, a detailed analysis of existing and thematically relevant websites, blogs, online communities, etc. and place an identification of important opinion makers instead. Only then can one's actions are turned up and in addition to the overall situation.
Website Check
The online performance is examined on existing potentials and opportunities for improvement. This includes the design and integration of new communication channels, in the form of social media.
support for the development of social media activities (eg Facebook, Twitter, blogs, video podcasts)
social media changing the communications business. Empowered customers can exchange information about products from the social web to express opinions and give off scores. For companies, it may be very important to participate in these discussions to a successful long-term customer contact to maintain, improve and effectively to influence the communication. We help in the design of a functioning social media strategy. to
Social Media Guidelines
be successful in social media means the employees in the communication strategy included. Communication in social networks is fast, dynamic and has a long reach. News travels fast. Basic conditions for the employees that determine how they should behave in the social web are therefore essential. We support the companies in the development of individually optimized guidelines. We also offer to the employees in dealing with the most common Social web tools to train.
monitoring and coaching
online PR, especially if it takes place in the social web, it must be long term to be effective. Only in this way, a constant and credible an exchange with the customer. We provide the necessary expertise in targeted coaching sessions on "Online PR". To ensure the continued success requires all online communications strategy for a quantitative and qualitative monitoring, which allows to optimize the existing strategy continuously.
And of course ... tatataaa ... my personal hobby horse community management . These include both the strategic (design, development of a concept, etc.) and operational measures (editorial relining, moderation, etc.). Who does not know what are the differences between strategic and operational community management, has not read my thesis . And should make up quickly. Have fun.
And hopefully for good cooperation. ;) 
Yes, I'm still alive. :) And yes, the blog is still alive. Prinzpiell anyway. That there was a long time no update was, among other things, that I had to see where it goes professionally. Well, I'm first arrived once.
The Institute of Communications and Media (IKUM) provides a framework for cooperation between external partners and the professors, staff and students of h_da. The Institute's members are professors from the h_da.
The Institute of Communications and Media (IKUM) cooperates with editorial offices, agencies, companies, associations and other universities.
The Institute of Communications and Media (IKUM) cooperates with editorial offices, agencies, companies, associations and other universities.
Together with my colleagues Bastian Ewald and in cooperation with the Institute of Communication and Media (IKuM ) (including Prof. Dr. Thomas Pleil , focus on online PR), I'm going as a PR consultant try to focus on online communications. In addition to the advice your own customers, we act as sub-contractors for established agencies that provide additional support in the field of online search and social media communications. Through our close line to university, we remain even scientific research connected . These results are, of course, turn our practical work as consultants benefited. Cooperation with students, such as semester projects with customers is part of our portfolio. In addition, there are of course even more, a small part of our offer:
concept of online PR
The traditional corporate communication is increasingly supplemented by online PR or even replaced. For the purposes of the company, the possibilities and opportunities of online communication, analysis and develop an appropriate communication strategy. To clarify, for example, how far more static information to be provided, or whether they should participate in online dialogs (eg social networks) in each case makes sense. An optional workshop can also be created new in-house expertise in terms of online PR, so take advantage of existing potential to the full idea.
U ENVIRONMENT analysis on the Web
order to successfully communicate on the Web, must be developed, who is talking on where in the web about the relevant topics of a company. For this purpose, a detailed analysis of existing and thematically relevant websites, blogs, online communities, etc. and place an identification of important opinion makers instead. Only then can one's actions are turned up and in addition to the overall situation.
Website Check
The online performance is examined on existing potentials and opportunities for improvement. This includes the design and integration of new communication channels, in the form of social media.
support for the development of social media activities (eg Facebook, Twitter, blogs, video podcasts)
social media changing the communications business. Empowered customers can exchange information about products from the social web to express opinions and give off scores. For companies, it may be very important to participate in these discussions to a successful long-term customer contact to maintain, improve and effectively to influence the communication. We help in the design of a functioning social media strategy. to
Social Media Guidelines
be successful in social media means the employees in the communication strategy included. Communication in social networks is fast, dynamic and has a long reach. News travels fast. Basic conditions for the employees that determine how they should behave in the social web are therefore essential. We support the companies in the development of individually optimized guidelines. We also offer to the employees in dealing with the most common Social web tools to train.
monitoring and coaching
online PR, especially if it takes place in the social web, it must be long term to be effective. Only in this way, a constant and credible an exchange with the customer. We provide the necessary expertise in targeted coaching sessions on "Online PR". To ensure the continued success requires all online communications strategy for a quantitative and qualitative monitoring, which allows to optimize the existing strategy continuously.
And of course ... tatataaa ... my personal hobby horse community management . These include both the strategic (design, development of a concept, etc.) and operational measures (editorial relining, moderation, etc.). Who does not know what are the differences between strategic and operational community management, has not read my thesis . And should make up quickly. Have fun.
And hopefully for good cooperation. ;)
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